[Spain] Valeria raises $2 million to streamline frontline workers’ payroll

Valeria, a Barcelona-based payroll and workforce operations startup, has announced that it raised $2 million in a funding round led by Venture Friends, with additional support from Fortino Capital and 10k Ventures, Startup Rise reports.

Valeria was founded by Pau Laporte, Carlos Saiz, and Sergio Morales Bonet. It is developing a payroll and workforce management platform tailored for industries with high turnover and operational complexity, such as hospitality, retail, logistics, and services.

These are sectors which deal with frequent onboarding and offboarding, variable shifts, and complex compliance needs challenges, which traditional payroll systems struggle to handle.

Valeria’s founders reportedly have hands-on experience from companies including Uber, Getir, and Glovo, where they say they repeatedly faced payroll systems that couldn’t keep up with frontline operations.

CEO Pau Laporte said, “It brought me back close to the restaurant industry, which is where the first version of Valeria came from. Initially, Valeria started as an accounting solution for restaurants. But very quickly we realised payroll was the bigger opportunity.”

Mr Laporte stated that he spent nearly 10 years in tech before founding Valeria, starting in restaurant and operations-heavy businesses and claims that he once paid around €2,000 per month for a payroll service that couldn’t match supply with demand, leading to losses. Later, he managed operations for up to 2,000 riders at larger tech companies.

Valeria reportedly intends to use the new funding to grow its team, increase automation across its platform, and expand into markets where labour-intensive businesses face similar workforce and payroll challenges.

“Early in my career, I was leading operations in restaurants where there was very high turnover. I was managing around 150 riders at one point.

“Payroll was extremely complicated tips, variable hours, bonuses and sending all that information to the accountant was a nightmare. I also needed to onboard employees during the weekend, but the accountant wasn’t working.” Mr Laporte said.

Source: Startup Rise

(Quotes via original reporting)

Valeria, a Barcelona-based payroll and workforce operations startup, has announced that it raised $2 million in a funding round led by Venture Friends, with additional support from Fortino Capital and 10k Ventures, Startup Rise reports.

Valeria was founded by Pau Laporte, Carlos Saiz, and Sergio Morales Bonet. It is developing a payroll and workforce management platform tailored for industries with high turnover and operational complexity, such as hospitality, retail, logistics, and services.

These are sectors which deal with frequent onboarding and offboarding, variable shifts, and complex compliance needs challenges, which traditional payroll systems struggle to handle.

Valeria’s founders reportedly have hands-on experience from companies including Uber, Getir, and Glovo, where they say they repeatedly faced payroll systems that couldn’t keep up with frontline operations.

CEO Pau Laporte said, “It brought me back close to the restaurant industry, which is where the first version of Valeria came from. Initially, Valeria started as an accounting solution for restaurants. But very quickly we realised payroll was the bigger opportunity.”

Mr Laporte stated that he spent nearly 10 years in tech before founding Valeria, starting in restaurant and operations-heavy businesses and claims that he once paid around €2,000 per month for a payroll service that couldn’t match supply with demand, leading to losses. Later, he managed operations for up to 2,000 riders at larger tech companies.

Valeria reportedly intends to use the new funding to grow its team, increase automation across its platform, and expand into markets where labour-intensive businesses face similar workforce and payroll challenges.

“Early in my career, I was leading operations in restaurants where there was very high turnover. I was managing around 150 riders at one point.

“Payroll was extremely complicated tips, variable hours, bonuses and sending all that information to the accountant was a nightmare. I also needed to onboard employees during the weekend, but the accountant wasn’t working.” Mr Laporte said.

Source: Startup Rise

(Quotes via original reporting)